Simon Miller. Pre Fall 2020 - New York.
(Images: Simon Miller)
There are two main trends that have surfaced in 2019 as we move into next year, they are; the designer label thrift mix and match styles with dashes of 1970s free-love sex overtures. Which, as we all know, apart from the nostalgic aesthetics that was the beginning of the adult film industry of the 70s before it turned into (post digital downloads) video/DVD 1980s and 90s garish efforts of extremity. The mentioned eras within the current fashion markets, tend to be in a slightly confused aura of representation in their offering of contemporary trends for 2019. But what is interesting within the compressed fusion of the last four decades (including the 2000s) is a emergence of a look on the street, that, no matter how astute a creative director of a fashion brand is, it's been quite hard to source and pinpoint its direct influential period in history. However in saying that, Alessandro Michele of Gucci is probably the closest in duplicating this new fashion trend – sans the price tag, without directly representing its influence. As the lust for designer fashion brands becomes an obsessive love, the second hand thrift shops, online selling will maintain the underbelly of trading labels in its earnest desire. Further adding to a stylization that, as mentioned, may allude the major fashion brands.
Simon Miller under the creative reigns of Chelsea Hansford as set forth, for the brand's Pre Fall 2020 collection, a reset of 1970s charged styles, injecting a late 70s flow, just before Punk died and disco with the onset of hip-hop subculture emerged. It has a West Coast vibe, ala Hollywood 'parties', but more so holds the NYC early 80's Studio 54 imprint. All before fluro and yuppie-esque looks became a midway point in 1984, when a serious 1960s structure of clothes defined its unique style into the decade that followed.
Hanford has focused her homage to the 70s in all of its redux details, maintaining the more elegant aspects of the said era, it doesn't feel overly duplicated, despite its resonation of 40 years ago, she has been able to weave in a more relevant styling into the bands Pre Fall array. Tight graphic t-shirts, flared inspired jumpsuits, sleeveless one piece long skirts, all mixed into an easy and relaxed way via modernist inspired colors and prints.
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(A.Glass 2019)
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