Excerpt: Heliot Emil. Spring 2025 - Paris Fashion Week

 


"...The Spring 2025 collection for Heliot Emil, Julius has once again incorporated AI, not as a tangible co-pilot, as he did with the Spring 2024 collection, but rather more so philosophically of what Artificial Intelligence means within the natural construct.  Does it have a place at all?  Titling the collection as "Cultural Construct Artificial Landscape".   With the overall theme for the latest presentation being the ultimate power of nature.  With the collection based around nature's violence, and its degrees of indifference to human existence and all our technologies.  Drawing from Iceland as an inspiration, of its naturally beautiful, stark and intense landscape where volcanic eruptions are a common place.

The is no doubt that Julius is offering, as an aesthetic, a dark and dystopic future, which is probably correct in its visualization.  With stylized ensembles, although not entirely original, as these looks were in circulation as the avant-garde trend of the early 2000s through to 2018.  Notably, it was Yohji Yamamoto's Adidas collaboration known as Y-3, which assisted being labeled in the media as the Health/Sports Goth dystopia look, which reached a crescendo when things, society wise, were indeed falling apart pre the 2020 Pandmeic.  Now, it is like a Sci-Fi script of inflation, genocidal warfare and Fascism in politics gaining in popularity..."  

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Full Review: chiasmusmagazine.blogspot.com/2024/11/heliot-emil-spring-2025-paris-fashion.html 

(A.Glass 2024)

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