EXCERPT: LOUIS VUITTON. WOMEN'S FALL 2024 - PARIS FASHION WEEK.

 

"...Ghesquière's Louis Vuitton was held at the Cour Carrée du Louvre in Paris, in a Moët Hennessy Louis Vuitton presentation that was on par with so many runway shows before and after the COVID pandemic, which has seemingly past, and of course, it may seem that all is well.  However, what appeared different this time was the masses of people in attendance, with over 4000 gathered to watch Ghesquière utopian spectacle, with its fixation of modernist overtures.  It did portray an excessiveness which held very little irony, and without the absurdity that it deserves, the spectacle reflected the generalist consensus of a world, that has been overly served and yes, structured.  Remember, Covid death rates rose with the stock market in 2020 and the economy superseded everything else.

Yet, Ghesquière ensembles are aligned with that possible future of perpetual wealth and stability which was echoed out of the 1990s, beginning in the 50s and grew from the 2000 mortgage markets.   So, the collection does hold that stalwart appeal of longevity even if it is feigned, with my favorite synthetic material Polyamide seen throughout, on various outfits.  Ghesquière's latest collection is attractive, clean with a captivating durability, akin to the pragmatic consumerism of a new household appliance.  And this is where I wonder how his pragmatism of 50s utopian futures, mixed with 1990s and 2000s 'technology will set us free' entrepreneurism, sits with the opulent luxury of Louis Vuitton.

Maybe it doesn't or isn't supposed to, maybe it is just a bold statement, that financial power and creativity seldom work together.  And there has been no peak and no decline, and Ghesquière's utopia is nothing more than a phantasmagoric dreamscape."

___

Full review:  chiasmusmagazine.blogspot.com/2024/03/louis-vuitton-womens-fall-2024-paris.html

(A.Glass 2024)