EXCERPT: LOUIS VUITTON. WOMEN'S FALL 2024 - PARIS FASHION WEEK.

 



"...And how does all this relate to Ghesquière modernist retake of fashion as a hopeful array?   In comparison to the deconstructive aspects of Rick Owens doomsday or Balenciaga's Demna Gvsalia's mockery of popular culture.  Not a lot.  Suffice to say, that any correlation is more or less just an aesthetical gesture to what does inspire Ghesquière's styles.  That being the possibility that somewhere in the parallel Universes out there, the countercultures of the 1960s and the hedonism of the 1970s and early 1980s were contained.  Rather it was nuclear power, space travel and a technological advancements of a modern society that offered all that utopian hope.

But, Ghesquière has experimented with some darker elements for Louis Vuitton during is 10 year stint as its creative director, but always manages to return to what is he knows best, to his beloved  utopianistic, modernist styles.  To which he decreed in a written note prior to the Fall 2024 showing, "Ten years later, this evening is a new dawn."

A new dawn for all?   Ghesquière's Louis Vuitton was held at the Cour Carrée du Louvre in Paris, in a Moët Hennessy Louis Vuitton presentation that was on par with so many runway shows before and after the COVID pandemic, which has seemingly past, and of course, it may seem that all is well.  However, what appeared different this time was the masses of people in attendance, with over 4000 gathered to watch Ghesquière utopian spectacle, with its fixation of modernist overtures.  It did portray an excessiveness which held very little irony, and without the absurdity that it deserves, the spectacle reflected the generalist consensus of a world, that has been overly served and yes, structured.  Remember, Covid death rates rose with the stock market in 2020 and the economy superseded everything else..."

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Full review:  chiasmusmagazine.blogspot.com/2024/03/louis-vuitton-womens-fall-2024-paris.html

(A.Glass 2024)


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